Golden Hammer Award 2023
Presented to CEO of Golden Group

Founder and CEO of Golden Group Roofing, Greta Bajrami, was awarded the 2023 Habitat for Humanity MetroWest/Greater Worcester Golden Hammer honoree this fall, after many years of supporting Habitat’s goal of providing homes for local families and veterans in need in the local community.

“Habitat for Humanity is a very special mission and organization to Freddy and me, because we never thought we’d ever be able to own a home,” said Bajrami.

“The idea of supporting an organization that helps those that were unable to afford a home is just so touching and brings back so many memories.”

Golden Hammer award

From Humble Beginnings to Honoring Homes: Greta Bajrami’s Habitat for Humanity Journey

Bajrami and Co-Founder and COO Freddy Campoverde, began their life together in a small apartment in a Worcester triple decker, in a neighborhood that struggled and relied on social services. Each month, they experienced the pressure of covering the rent, faced uncertainty about potential rent increases, dealt with restrictions imposed by the landlord’s rules, and were unable to invest in their own equity.

So when the pair first opened Golden Group, they promised themselves to give back as soon as the funds would allow.

Greta Bajrami’s Impactful Gift to Habitat for Humanity

Initially, Bajrami explained that our donations to Habitat for Humanity were very small, including a modest monetary contribution or even providing free labor on site. Their goal was to support the mission in any way that they could.

As Golden Group Roofing grew, so did its donations. In the past five or six years, Golden Group has been able to donate one or two roof installations per year.  

In 2022, Bajrami decided to gift a full roof replacement to a Habitat site in Sturbridge, MA in honor of her birthday. She personally worked on the site that day, eating her birthday cake with the team and blowing out the candles. The only birthday gift she wanted from her team that day was for them to work alongside her, a present they gladly gave to her.

Earlier this year, Bajrami was surprised by a phone call from the Director of Philanthropy at Habitat for Humanity, to reveal that Greta had won the distinguished 2023 Golden Hammer Honoree award.  

Golden Hammer award

“It’s so amazing to be a part of this,” said Bajrami, “I know what it feels like to have no home.”

Bajrami invited her children to sit in the audience during the award ceremony, as they learned the story of their parents’ economic struggles in the early years. In her acceptance speech, she shared the mission of two young immigrant hopefuls who wanted to prove that through hard work and determination, they could build something incredible, and eventually give back.

“The Habitat volunteers are really special people. A lot of them have dedicated their lives to building these homes. One of the most beautiful things is watching people from all parts of our community come together to lay down the floors, paint the rooms, put the kitchen together, and do the siding.”

As a business owner and community leader, Bajrami encourages others to imagine how they can help in their own way, even if it’s a non-monetary contribution.

“Consider volunteering, and consider getting your team to volunteer. It’s really important because it cultivates gratitude. And as business owners, when we’re in a state of gratitude, we can do incredible things together.”

Inspiring Community Engagement: Greta Bajrami’s Call to Action for Business Owners and Gratitude for Golden Group’s Dedication in the Golden Hammer award.

Bajrami thanks all of her Golden Group team members, including her partner and husband Freddy Campoverde, her sales team (John, Dominic, Etjon, Xavier, and Anthony), the production team (Denis, Luiggi, Jurgen, Andres Elvi), and her office manager Gentjana, and to the entire roofing team, who continue the Golden Group mission of supporting the Worcester and Greater Boston communities.

Habitat for Humanity MetroWest/Greater Worcester area services the greater Worcester area, including towns like Hopkinton, Shrewsbury, Westborough, and Worcester. Golden Group Roofing supports its mission to give everyone a fair chance at a place to live. Golden Group Roofing can be found online at